Rentros Blog

Insights for Landlords

Market trends, practical guides, and expert takes for landlords and property management companies.

an aerial view of a city with mountains in the background
Insight

How to Screen Tenants When Rent Prices Aren’t the Whole Story

A federal settlement over rental pricing points to a practical screening lesson: applicants need the same clear cost picture and the same documented standards before they apply.

Maya ReevesNov 8, 2026 2 min read
A black and white view of the Barbican Estate with people on a terrace by a pond
Contrarian Take

Myth: A Fire-Safety Fix Is Just Another Repair Line Item

Landlords often treat fire-safety work as a repair expense to minimize. The Grenfell Tower disaster is a brutal reminder that the cheapest quote can carry a cost no spreadsheet can absorb.

Dana WestonNov 3, 2026 6 min read
Modern skyscrapers and construction cranes reflecting in a calm canal in The Hague
Market Brief

Multifamily Starts Up 24% While Vacancy Hits 7.6%: The Supply Wave Landlords Need to Price Around Now

Rental vacancy climbed to 7.6% nationally while multifamily starts jumped 23.76% year-over-year. That combination does not signal a crisis, but it does mean the supply pressure landlords have been warned about is no longer theoretical. Pricing and lease timing decisions made in the next 90 days will determine how well your portfolio absorbs the next wave.

Maya ReevesNov 1, 2026 4 min read
a street with cars parked along it
Opinion

Buying Costs Are Pushing People to Rent. Landlords Shouldn’t Confuse That With Pricing Power

When buying costs rise faster than rents, more households stay renters. That is a demand signal, not a blank check for rent increases. Landlords who price for the tenant they actually serve will outperform those who price against a homeownership fantasy.

Dana WestonOct 29, 2026 4 min read
Palm trees rising above residential rooftops under a clear blue sky
News Analysis

Property Manager Phone System: Turn Buyer Lock-In Into Better Retention

A Nationwide survey says high home prices are keeping many homeowners in place. For rental operators, the signal is not a wave of new tenants, but a need to make service and renewal decisions count.

Maya ReevesOct 24, 2026 5 min read
The Golden Gate Bridge in San Francisco under a soft pastel sky
Insight

Would-Be Buyers Are Renting Longer. Treat That as a Retention Signal

When buying a home gets further out of reach, renters may stay in the market longer. For operators, that can support retention, but only if service and pricing keep pace with tenant expectations.

Maya ReevesOct 19, 2026 3 min read